IT Solutions Blog

6 Lead Generation Techniques to Improve Your Volume

by Mark Britton 5 February 2019

Lead generation is one of the more important aspects of any marketing department. It’s the foundation of a successful sales strategy – without people who are interested in what you have to offer, it is impossible to move products.

Topics: Technology Strategy, BI, Microsoft Dynamics CRM, Microsoft Dynamics, Social Media, Microsoft 365, business intelligence, microsoft dynamics 365

Taking the first step: a strategic approach to implementing CRM

by Mark Britton 2 May 2018

Every business needs customers, and in the age of information and technology, every business needs ways of managing their customer data. This is going to be even more critical when the new GDPR legislation comes into force from the 25 May 2018.

Topics: Technology Strategy, Micrsoft Dynamics 365, Microsoft Dynamics, Microsoft 365

Crimson's Weird Weekend Travelling to Microsoft Inspire

by Mark Britton 7 July 2017

Crimson’s head of cloud services, Tom Cadman, heads off to Washington DC this weekend in search of the next wave of tech that might change your fortunes.

Microsoft Inspire (previously known as Worldwide Partner Conference) is a strange affair for us Brits that happens each year, mainly in the US and occasionally in Toronto. I’ve been a couple of times before and wonder why Louis Theroux hasn’t covered this weird world yet.

Topics: Microsoft Dynamics

Microsoft Launches Microsoft Dynamics 365 and Champions AI at Future Decoded 2016

by Mark Britton 3 November 2016

This week I attended Future Decoded, Microsoft’s annual UK event at ExCel, London, that showcases Microsoft technology for business.

This year’s theme focused on digital transformation, a term now regularly cited in the IT press, but how much is the term just new words for the general progress IT is making?

Topics: CRM, digital disruption, Microsoft Dynamics

What LinkedIn’s Economic Graph Brings to Microsoft Dynamics and the World

by Mark Britton 4 October 2016

Last month LinkedIn unveiled its plan to build the world’s first economic graph.

For now its building blocks will come from the data of its 450 million members, as they create and maintain their professional profiles, build and engage with their networks, publish and consume content, join groups, peruse and pursue jobs, and update their skills on LinkedIn’s new learning platform. LinkedIn Learning combines content from its 2015 Lynda.com buy with insights gleaned from LinkedIn’s professional network data and delivers recommendations on what courses from over 9,000 might help you stay on top of your field.

Topics: Microsoft Dynamics