IT Solutions Blog

Artificial Intelligence and Sales Insights to boost your home sales

by Emily Schilling 9 November 2020

Artificial Intelligence, often referred to as AI, continues to grow in popularity across marketing, sales, and other areas across a company’s operational processes. One prevalent example of how AI is currently being used is to personalise the customer experience - often by the use of chatbots or virtual assistants which manage complaints, answer questions, or offer suggestions based on previous actions. For many companies, however, there is a bigger opportunity when AI is used to understand sales and marketing KPI’s by proactively identifying gaps and improvements. By recognising the cause of problems and offering the best solution, the use of AI not only saves time but also reduces the probability of issues happening in the future.

Topics: AI, Homebuilder, sales insights